THE BOYZ has released the music video for ‘VVV,’ the title track of their third full-length album ‘Unexpected,’ generating major buzz among fans and the public. Released on the 17th, the album revolves around the theme of ‘unpredictable charm,’ showcasing a fresh and evolved side of the group.
The music video, set in a boxing ring, builds a gripping storyline with various characters such as fighters, police officers, motorcyclists, and referees, making the narrative even richer. The members of THE BOYZ enhance the video’s quality with natural and expressive acting, perfectly embodying their roles.
A key highlight of ‘VVV’ is the Latin phrase ‘Veni, Vidi, Vici’ (I came, I saw, I conquered), which encapsulates the song’s victorious essence. This theme aligns seamlessly with THE BOYZ’s energetic and powerful choreography, creating a thrilling visual and auditory experience for viewers. The group maximizes the advantages of a large-member format, executing seamless formations and dynamic transitions that captivate audiences.
‘Unexpected’ marks a pivotal transformation for THE BOYZ, symbolizing their journey from youthful boys to mature artists while embracing aspirations for the future. The members actively participated in the album’s songwriting and production, further solidifying their distinct musical identity. Through this release, THE BOYZ presents a more sophisticated and refined version of themselves in music, visuals, and performance.
With ‘Unexpected,’ THE BOYZ intends to deliver their signature style and messages to international fans, expanding their musical spectrum while strengthening their identity as a group. This album serves as a milestone in their artistic growth and evolution.
Meanwhile, THE BOYZ is set to showcase various performances during this album’s promotions. On the 23rd, they will hold a special live stage at MyungHwa Live Hall in Seoul, offering fans an exclusive, free event to experience their latest music firsthand. This special performance is expected to highlight THE BOYZ’s captivating stage presence and unique charm.
