From Captain to Campaign Star
Korean football hero Son Heung-min is showing off more than just his goal-scoring skills these days. The Tottenham Hotspur captain has officially become the face of Ralph Lauren Fragrance’s “Polo 67” campaign, revealing yet another side of his multifaceted persona.
‘I Still Have More to Give’
Son recently took to social media with a personal message: “There’s still more I want to give as a player. More I want to build. More I want to grow,” he wrote. He emphasized that even the quiet moments off the pitch are meaningful. Posing with the new fragrance, he added, “Polo 67 symbolizes confidence, balance, and staying focused on what really matters.”
Relaxed Vibes Meet A Winning Smile
In one image, Son sits casually in stadium bleachers, wearing a crisp white T-shirt and beige shorts, bottle of Polo 67 in hand, giving us his signature cool-guy stare. In another shot, he’s holding a bowling ball and flashing his playful side—proving he’s charismatic even away from the field.
More Than Just a Sports Campaign
This isn’t just about marketing a scent—it’s a full lifestyle moment. The campaign presents Son not only as a football icon but also as a modern male role model and a style influencer. Polo 67 combines citrus and woody notes, making it a crowd-pleasing, everyday fragrance that appeals to everyone from students to young professionals.
A Legend Still on Top
Son’s popularity is still skyrocketing. As of August 2025, he clinched the top spot in the Sports Star Brand Reputation Rankings. With his ever-growing global fanbase and new fashion-forward ventures, it’s safe to say Son is owning both the stadium and the spotlight.
Image Source: Son Heung-min’s Instagram
