On March 27, actress Hong Hwa-yeon attended the grand opening event of British luxury jewelry brand GRAFF at Lotte Department Store’s flagship branch in Jung-gu, Seoul. The event was also graced by actors Cha Joo-young and Lee Jin-wook, adding to its glamour. The presence of these stars highlighted the brand’s prestige as they explored the newly opened boutique and its exquisite jewelry collections.