Hyeri Glows at Luxury Beauty Brand Event
On June 10, beloved K-drama star Hyeri attended a photo wall event celebrating the opening of Sulwhasoo’s pop-up store ‘Yoonbit Lounge’ at the Lotte Avenuel in Jamsil, Seoul.
Star-Studded Opening Highlights Elegance
The event drew several celebrities, creating a glamorous atmosphere. Actors Lee Junhyuk, Lee Junyoung, and Gong Seungyeon also graced the occasion, adding to the star power on site.
The pop-up store showcases Sulwhasoo’s signature First Care Activating Serum, known as ‘Yoonjo Essence’ in Korea, and aims to offer a unique beauty experience to visitors.
Beauty Meets Culture at Sulwhasoo’s ‘Yoonbit Lounge’
The name ‘Yoonbit Lounge,’ which can be interpreted as ‘glow of vitality,’ reflects the brand’s ethos of blending traditional Korean beauty philosophies with modern luxury. The pop-up runs from June 10 to 20, allowing fans of the brand to explore its heritage and innovation up close.
With prominent stars like Hyeri in attendance, the event further boosted Sulwhasoo’s image as a leading K-beauty brand recognized both domestically and globally.
What’s Next for Hyeri?
Having gained fame through her acting and idol career, Hyeri continues to captivate fans with her charm and style. While no upcoming projects have been officially announced, her public appearances hint at exciting things on the horizon.