Jihyo Shines in Shibuya with Milk Touch
Tokyo just got a little brighter—with TWICE’s Jihyo bringing her glow to Shibuya for a special event hosted by Korean beauty brand Milk Touch. The event celebrated the Japanese nationwide release of two new mascaras: the Iconic Long Mascara and Iconic Film Mascara. Jihyo, who serves as the brand’s muse, made a special appearance on September 14 to launch the products in true K-pop star fashion.
Her Beauty Routine? It’s All in the Eyes
During the talk session, Jihyo dove into her favorite makeup tricks, emphasizing the importance of eye makeup. “My fans always look at me in the eyes the most during performances,” she said with a smile. Using the new mascaras, which create that lush, glossy lash look K-pop idols are known for, Jihyo showed why fans trust her beauty picks.
Her Go-To Spot in Japan
Of course, no visit to Japan is complete without a bit of personal flair. When asked where she always goes in Japan, Jihyo revealed her go-to shop—but cheekily kept the name under wraps. “It’s my little secret spot,” she teased, sparking fan curiosity.
Bunny Cameos and Fan Love
In true Hallyu fashion, the event ended on a charming note. Milk Touch’s brand mascot, a cute bunny character, hopped on stage for a ‘photo time’ session. Jihyo escorted the bunny with an adoring grin, waving at fans and melting hearts in the room. We’re not saying she upstaged the mascara—but… okay, she totally did.
Mark Your Calendar: Milk Touch Pop-Up in Shibuya
If you’re in Tokyo, don’t miss the Milk Touch pop-up store happening at Shibuya LOFT:
- Dates: September 11 – 29, 2025
- Hours: 11:00 AM to 9:00 PM
- Location: Shibuya LOFT 1F, Masaka Stage (21-1 Udagawacho, Shibuya, Tokyo)
Time to grab that K-pop idol lash look—straight from the source.
Want mascara tips from your bias? Start watching your lashes—they just might turn iconic.
