Agust D Strikes Again with ‘Haegeum’
On June 14, around 5:07 a.m. KST, BTS member SUGA hit a new milestone—his solo music video for “Haegeum” surpassed 100 million views on YouTube. Released under his alternate stage name Agust D, the track is the title song from his April 2023 album D-DAY.
His Third 100 Million-Watch Hit
This marks SUGA’s third solo MV to hit the 100 million club, following 2016’s Agust D and 2020’s Daechwita. And he’s not just racking up views — he’s building a legacy.
What Makes ‘Haegeum’ So Powerful?
Haegeum plays on a clever double meaning. It’s named after the haegeum—a traditional Korean string instrument known for its piercingly emotional sound. But it also sounds like the Korean word for “lifting a ban” or “liberation.” In SUGA’s hands, that becomes the track’s theme: freedom from societal restrictions.
Musically, it fuses modern hip-hop beats with the raw, haunting tone of the haegeum. The result? A genre-bending anthem that demands you listen—loud.
A Mini-Noir Film in Music Video Form
The “Haegeum” MV isn’t just popular—it’s cinematic. Think of it as a moody Korean noir where two versions of SUGA—“Being” and “Exister”—face off in a gripping showdown. There’s action. There’s tension. And there’s an ending that lingers long after it fades to black.
The Final Chapter of the Agust D Trilogy
The D-DAY album is more than a collection of songs. It wraps up the Agust D trilogy, following Agust D and D-2. SUGA not only wrote and composed every track, but also served as executive producer and oversaw the entire concept from start to finish.
This artistic control helped D-DAY debut at No. 2 on the Billboard 200 (May 6, 2023), setting a new personal best on the U.S. albums chart.
Legacy in the Making
For fans, Haegeum isn’t just a banger—it’s a statement. It proves that SUGA, as Agust D, can craft both narrative and noise, philosophy and fire.
As the final curtain falls on the Agust D trilogy, the question isn’t what comes next—it’s how high can he go from here?
