Jennie Emerges as a Strong Contender in Brand Rankings
In June 2025, the Netizen Awards for the Brand category saw a wave of familiar names, but one unexpected entry has captured fans’ attention: BLACKPINK’s Jennie. Known for her iconic status in K-pop and global fashion, Jennie joined the awards late in the game—but her impact is already making waves.
Early Rankings Suggest Growing Momentum
As of June 8 at 12:29 a.m. KST, Jennie has secured the 19th spot with 45 votes. While she trails significantly behind the frontrunners, she’s the most buzzworthy newcomer among recent entries. Given her fanbase and influence, this could be just the beginning of her climb in the standings.
Main Rivals and Tight Race at the Top
The June Fanbook Awards are currently led by Hwang Youngwoong with 23,575 votes (24.1%) and Jeong Seoju with 22,678 votes (23.2%). Meanwhile, other rising stars like Jung Subin, Enoch, Binnie Seo, and Byun Wooseok are battling for mid-tier positions. Amid this dynamic battle, Jennie’s entry introduces a new twist that may shift the voting landscape.
A Multifaceted Star with Massive Branding Power
Jennie isn’t just a K-pop idol—she’s a global fashion ambassador, variety show personality, and a successful solo artist. Her presence alone commands brand recognition, making her a natural fit for an award that spotlights celebrity brand value. Her late entry might just be the plot twist fans needed this month.
Is a Surprise Comeback on the Horizon?
There’s still time before the final results are in. With increased fan engagement, Jennie’s current standing could be just a warm-up. If her supporters rally behind her, she may well become the game-changing variable in this year’s awards.
At this point, all eyes are on whether Jennie will usher in a new phase of the Brand Award race. One thing is certain—her name alone is enough to stir the waters.
