ENHYPEN Takes Over Seoul with ‘THE CITY’ Experience

ENHYPEN is teaming up with Seoul for a massive citywide takeover: 'THE CITY SEOUL,' an immersive fan experience filled with concerts, pop-ups, and dazzling attractions, runs through the end of the year.

Photo credit: BELIFT LAB

ENHYPEN and Seoul Collab for a One-of-a-Kind Fan Festival

What happens when one of K-pop’s hottest groups partners with the capital of South Korea? You get ‘ENHYPEN THE CITY SEOUL’—a mega fan-powered event spreading across Seoul starting October 11 and continuing through the end of the year.

A Love Letter to ENGENE

Timed to coincide with ENHYPEN’s ‘WALK THE LINE: FINAL’ encore concerts at KSPO DOME from October 24 to 26, this citywide activation turns Seoul into a playground of K-pop-fueled experiences. Think of it as Coachella meets Seoul city tour—with a heavy dose of ENHYPEN vibes.

Big Lights, Bigger Impact

Landmark locations like Dongdaemun Design Plaza (DDP), Gwanghwamun Square, and Atelier Gwanghwa will feature jaw-dropping media façades and massive LED displays of the group. Over at Banpo Bridge’s Moonlight Rainbow Fountain, fans can catch a custom light show synced to ENHYPEN’s biggest hits from October 17–19 and again on October 24–26.

Dance Battles and Fan Fun for All

On October 19, Yeonse-ro and Mangwon Hangang Park will transform into fan zones with random play dance events—open to both ENGENEs and curious citizens alike. Expect viral dance-offs, spontaneous sing-alongs, and some serious fan energy.

Coffee, Merch, and Photo Ops Galore

Over 16 local cafes and restaurants—including hotspots like Nol’s and Euljiro Jokdan—are offering limited-edition collab menus featuring the tour’s signature red color scheme. Fancy a latte with a side of photo cards? Done.

Lotte World Mall is home to an exclusive pop-up shop combining official tour merch with brand-new ‘THE CITY’ goodies. All branches of photo studio brand ‘Photism’ are offering special frames so fans can snap keepsake photos with an ENHYPEN flair.

Not Their First City Rodeo

This is the second time ENHYPEN has run ‘THE CITY’ experience—the first was in Jakarta last year and drew over 14,000 fans. Karaoke parties and random play dance sessions sold out in just five minutes. Yep, ENHYPEN doesn’t just build fandom—they build cultural moments.

What HYBE Has to Say

“We’ve created diverse programs to help fans connect with ENHYPEN on a deeper level,” said HYBE. “From pre-show activities to collaborations that last through the year, we want the magic of ‘WALK THE LINE: FINAL’ to linger.”

The Grand Finale

After wrapping up a scorching performance at Singapore Indoor Stadium in early October, ENHYPEN will close out their world tour in Seoul with three sold-out encore shows. Unsurprisingly, tickets—including ‘limited view’ seats—vanished within a day of release.

Conclusion

Whether through dazzling light shows or latte-themed merch, ENHYPEN knows how to turn a city into their stage. For fans in Seoul, ‘THE CITY’ isn’t just an event—it’s a full-hearted celebration of everything ENHYPEN. Who’s ready to walk the line one last time?

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