Jun Ji-hyun Joins Ulthera Prime as New Asia-Pacific Ambassador
On July 11, top actress Jun Ji-hyun made a stunning appearance at the Grand Hyatt Seoul in Hannam-dong, where she was unveiled as the new Asia-Pacific ambassador for Ulthera Prime.
Star-Studded Campaign Reveal
The event was held to not only introduce Ulthera Prime’s latest campaign but also to spotlight its newly appointed ambassadors. Alongside Jun Ji-hyun, Hallyu star Lee Min-ho also attended, drawing attention from both press and fans alike.
Jun Ji-hyun, known internationally for her roles in hit K-dramas and films like My Love from the Star and The Legend of the Blue Sea, brought elegance and star power to the brand event. Her presence further cements her status as a fashion and beauty icon beyond Korea.
Visual Queen Meets Skincare Innovation
Often dubbed Korea’s “goddess of elegance,” Jun’s partnership with the high-tech skincare brand aligns perfectly with her refined image. Ulthera Prime, renowned for its non-invasive skin-lifting technology, aims to capture a broader Asian market with this campaign.
The launch event captivated guests with on-site branding visuals, media photo zones, and remarks highlighting the synergy between the brand’s innovative values and its ambassadors’ sophisticated charm.
Hallyu Power On Full Display
With two of Korea’s most beloved stars leading its campaign, Ulthera Prime is set to gain greater recognition across Asia. The move reflects a growing trend in the global beauty market where luxury brands lean on the influence of K-culture icons.
While the official campaign details are set to roll out throughout the second half of the year, fans are already buzzing with excitement about behind-the-scenes footage and new advertisements featuring Jun Ji-hyun and Lee Min-ho.
As the Hallyu wave continues its global rise, collaborations like this prove just how powerful Korean celebrities are in shaping international beauty trends.