Lee Minho Joins Beauty Campaign Launch in Seoul
On July 11, beloved K-drama actor Lee Minho made a public appearance at the Grand Hyatt Seoul in Hannam-dong for the unveiling of Ultherapy Prime’s new Asia-Pacific campaign and ambassador lineup.
Star Power with Jun Ji-hyun
Joining Lee Minho at the event was fellow actor Jun Ji-hyun, both serving as ambassadors for the skincare brand. Their joint presence drew significant attention from fans and media alike, showcasing the global status of Korean celebrities in the beauty industry.
Korean Stars Front Global Beauty Brands
With K-celebrities increasingly representing international luxury and beauty brands, this move by Ultherapy Prime is part of a larger trend. Lee Minho’s clean-cut image and international fanbase make him a fitting match for the brand’s premium aesthetic.
This appearance by Lee continues a pattern of Hallyu stars becoming the face of global campaigns, taking Korean star power well beyond the country’s borders.
