So Yi-hyun Brings Fresh Charm as the 2025 Cherry Muse
On July 2, actress So Yi-hyun attended the ‘Cherry Day’ celebration held at Rigeuro Seoul in Jongno, Seoul. The event was organized by the Northwest Cherry Growers to mark the seasonal release of Washington cherries, often dubbed the “diamonds of the fruit world.”
A Star’s Sweet Role
This year, the Northwest Cherry Growers selected So Yi-hyun as the 2025 Cherry Muse for her elegant and vibrant image. Known for her versatility across dramas, variety shows, and hosting gigs, So also stands out as a role model mom, further elevating the campaign’s wholesome vibe.
Why Cherry Day Matters
In the United States, July 2 is designated Cherry Day to honor the seasonal debut of Washington cherries. These rich-red fruits are particularly popular in summer and are known for their health benefits. They’re packed with antioxidants, natural melatonin to aid sleep, and have a low glycemic index, making them a smart snack for wellness and weight control.
A Healthy Trend with a Celebrity Twist
So Yi-hyun’s appointment reflects a growing Korean trend of using celebrity ambassadors to promote healthy living. From glossy red cherries to glowing public figures, the combination is as sweet as it is strategic.
As So Yi-hyun takes center stage as the face of Washington cherries this season, one thing’s certain—this summer just got a lot juicier.
