Hwang Youngwoong Reigns as CF Favorite in June 2025 Netizen Awards
[CBC News] Trot singer Hwang Youngwoong has proven once again that his popularity extends far beyond the music stage. In the June 2025 edition of the Netizen Awards, he claimed the number one spot in the ‘CF Model Category,’ earning 93,992 votes—an impressive 35.3% share.
Well known for his warm vocals and charming demeanor, Hwang has also become the face of a coffee brand endorsed across age groups in Korea. His win is more than just a measurement of popularity—it’s a testament to his power as a brand influencer who connects strongly with both consumers and advertisers.
Top Contenders: Jung Seojoo and Kim Hyeyoon Follow Closely
Landing at second place was Jung Seojoo with 64,069 votes (24.0%). Often dubbed the “new queen of trot,” her rising CF presence is backed by her unique personality and high likability.
In third place, actress Kim Hyeyoon earned 30,075 votes (11.3%), proving that her acting talents can also command advertising deals. Park Jihyun (24,340 votes, 9.1%) and Son Taejin (21,719 votes, 8.1%) rounded out the top five, demonstrating their distinctive charm and devoted fanbases.
Stars Across Fields Show Strong Performance
The sixth to tenth spots included a vibrant mix of K-stars from various genres: Jang Minho (11,542 votes, 4.3%), Hyeri (7,340 votes, 2.8%), Byeon Wooseok (5,842 votes, 2.2%), Yang Jieun (4,555 votes, 1.7%), and Song Gain (3,117 votes, 1.2%). Their broad appeal marks a healthy blend of diversity in Korea’s advertising landscape.
The Power of Fandom Meets the Power of Brands
This CF model poll clearly revealed how fan enthusiasm and brand image align. While Hwang Youngwoong and Jung Seojoo remain dominant, younger stars like Kim Hyeyoon are fast becoming serious contenders.
As CFs continue to serve as vital tools that not only promote products but also shape consumer behavior, the competition in the advertising world is heating up—with trot stars, idols, and actors all aiming for the spotlight.
