Spy Mode: Activated
IVE—yes, your favorite Gen Z K-pop darlings—just flipped the switch on their image. With the release of the first mood sampler for their fourth mini album ‘IVE SECRET’, the group gave fans a sneak peek into a glamorous world of espionage, secrets, and playful rebellion.
What’s Your [*****] IVE?
That’s exactly what flashes across the screen in their new teaser video, kickstarting a sensuous mystery. The members—An Yujin, Gaeul, Rei, Jang Wonyoung, Liz, and Leeseo—step into the roles of undercover agents, rocking bold blue and yellow eye shadow, sleek outfits, and dreamy vibes. Let’s just say James Bond could never pull off curly hair like this.
From hushed whispers to iconic visuals, the teaser lures viewers into a moody, secretive storyline. An emoji glitch mid-video transforms angel halos into devil horns, signaling a shift—and that’s when the fun begins.
Good Girls Gone Cool
The second half of the teaser is where IVE shows their duality. They drop the sweet façade and bring out confident poses, mischievous grins, and a carefree flair that screams: we’re not your average cupid. Gaeul even slaps a wanted poster of Rei on a wall. Detective vibes? Check. Clue-searching drama with magnifying glasses and secret locks? Double check.
And the moment that sealed it? The final reveal of the word “SECRET.” Classic IVE—dramatic but refined.
Evil Cupid Is Coming
Set to release on June 25 at 6PM KST, ‘IVE SECRET’ includes six new tracks. The title track, ‘XOXZ’, features lyrics co-written by Jang Wonyoung, while Liz contributes to the dreamy B-side ‘Midnight Kiss.’ Fans are geeking out already.
The group’s comeback concept? ‘Evil Cupid’—a bold twist on the traditional love-arrow storyline. Instead of directing love toward others, this version of Cupid (aka IVE) is self-assured, shooting those arrows for their own sake. Empowerment with a side of chic mischief? Yes, please.
Comeback Teasers Heating Up
Alongside the mood sampler, IVE has dropped moving posters and ‘SECRET’ snapshots that deepen their cinematic narrative. With this blend of fashion-forward visuals and a spy-thriller storyline, the comeback already feels like a K-drama packed into three minutes—with girl group vocals on top.
Get ready. ‘IVE SECRET’ and ‘XOXZ’ hit all major music platforms on June 25. Mark your calendars—this is one mission you won’t want to miss.
