Jo Yuri Glows in Louis Vuitton’s New Beauty Campaign

K-pop star Jo Yuri stuns in an elegant beauty shoot with Louis Vuitton’s new La Beauté makeup line—highlighting luxurious elegance and social media buzz.

Jo Yuri Channels Sophisticated Luxury in Louis Vuitton Shoot

Former IZ*ONE member and rising soloist Jo Yuri is turning heads in a captivating beauty pictorial with Louis Vuitton’s newly launched makeup line, La Beauté Louis Vuitton. The singer recently took to social media to share her graceful transformation, instantly captivating fans worldwide.

When Classic Meets Chic

Jo Yuri showcases effortless sophistication in the brand’s signature aesthetic. Wearing a crisp white top with her sleek, long black hair, she elegantly holds a bold, circular red lipstick—the crown jewel of Louis Vuitton’s first-ever beauty line. The visual is minimalist yet powerful, underscoring her refined charm.

An especially striking moment? When Jo applies lipstick to her perfectly sculpted lips—revealing not just luxury, but flawless technique. It’s a beauty tutorial and fashion statement wrapped into one snapshot.

Unveiling Louis Vuitton’s La Beauté Line

La Beauté Louis Vuitton officially launched in late August, marking the fashion giant’s foray into color cosmetics. Think rich lipsticks, smooth lip balms, luminous eyeshadows—the whole glam kit. Jo Yuri’s partnership as a campaign model was a natural fit, merging her sophisticated image with the brand’s timeless allure.

One beauty insider commented, “Jo Yuri has a maturity that elevates the entire campaign. She’s not just modeling—she’s embodying the mood of Louis Vuitton.”

Jo Yuri’s Expanding Influence

Beyond cosmetics, Jo Yuri has been making continuous headlines through her musical growth, acting efforts, and style cred. With each new project, she builds deeper connections with fans—and opens up fresh avenues in fashion and beauty.

Given her recent collaborations and growing global fanbase, it’s safe to say Jo Yuri is just getting started as a K-pop style icon.

What’s Next?

With Louis Vuitton as a glam checkpoint and fan love fueling her journey, Jo Yuri’s next chapter looks dazzling. Will a solo beauty product line be her next move? We wouldn’t be surprised.

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