XG’s ‘The first HOWL’ Tour Draws Massive Crowds in China
K-pop girl group XG continues to prove their global appeal, captivating close to 40,000 fans during the China leg of their world tour. From March 21, XG held concerts in Hangzhou, Shanghai, Beijing, and Chengdu as part of additional performances on their ‘The first HOWL’ world tour.
Tickets sold out within just one minute of release, a testament to their skyrocketing popularity in the region. Their electrifying live shows left fans amazed, solidifying their presence in the highly competitive Chinese entertainment market.
Beyond the Stage: Fashion, Pop-Ups, and Fan Engagement
XG impressed audiences with their trademark high-energy choreography and unmatched charisma. Off-stage, they further connected with fans through exclusive collaborations with Chinese brands at pop-up stores, drawing large crowds and media attention.
Adding to their spotlight, the group is scheduled to walk the runway as models for NIKE during Shanghai Fashion Week. Though it marks their debut in the international fashion scene, fan anticipation is already running high.
The Global Stage Awaits: From Coachella to Tokyo Dome
Riding on their success in China, XG is now gearing up to perform at the Coachella Valley Music and Arts Festival this April—one of the most prestigious music festivals in the U.S. Their world tour will then head to South America and Seattle, concluding with a grand finale at Tokyo Dome in May.
Behind the Scenes: Visionary Producer Leads the Way
Jacob, XG’s executive producer, recently received the ‘Best Producer’ award at MTV’s Video Music Awards Japan. “I’m truly grateful. We created XGALX to introduce a new wave in global entertainment,” he shared. “We’re just getting started, and I’m more determined than ever to build a new cultural legacy.”
Setting New Standards for K-pop’s Future
As they continue making bold moves across music, fashion, and global stages, XG is showing no signs of slowing down. With their distinctive style and relentless ambition, the group is not only winning fans worldwide but also paving a new path in K-pop history.
