On March 20, broadcaster Dex made an appearance at the opening event of UGG’s new Dosan flagship store in Gangnam, Seoul. The global lifestyle brand hosted an exclusive event to celebrate its launch, drawing attention from celebrities and fans alike.
Joining Dex at the event were Red Velvet’s Irene, (G)I-DLE’s Soyeon, and Stray Kids’ Seungmin, making the occasion a star-studded affair. The guests’ fashionable presence added to the excitement, showcasing the brand’s trendy appeal.
With the participation of top K-pop idols and personalities, UGG’s expansion into the Korean market continues to gain momentum, cementing its influence in the fashion industry.
