Taiwan Crowns Model Duo for 2025 Asia Model Festival
Two rising stars from Taiwan—JAO YU-SHU and TSAO WEN-CHI—have earned the coveted title of national representatives for the upcoming 2025 Asia Model Festival. Their win at the ‘Face of Taiwan’ pre-selection event, held on August 21 in Taipei, secures them a golden ticket to the prestigious ‘Face of Asia’ finals in Korea this October.
What Is ‘Face of Asia’—And Why It Matters
Think of it as the Project Runway of the East—only this time, it’s not just couture taking center stage but also cross-cultural exchange. ‘Face of Asia’ is the flagship event of the Asia Model Festival, an internationally acclaimed platform that connects top modeling talent from across the continent. Finalists are chosen from national heats in up to 25 countries, including Korea, Japan, China, the Philippines, and beyond.
Winners don’t just strut the runway—they gain access to:
- Exclusive casting calls by Korean modeling agencies
- Opportunities to walk Seoul Fashion Week and other elite runways
- Global exposure through joint showcases like the Asia Open Collection
- Cross-border campaigns in Hong Kong, Singapore, and mainland China
The Taipei Stop: A Spotlight on Rising Powerhouses
At the Taiwan event sponsored by High1 Resort and hosted in partnership with organizers like AMFOC (Asia Model Festival Organizing Committee) and KOFICE (Korea Foundation for International Cultural Exchange), dozens of hopefuls walked, posed, and competed for the honor of national representation. The venue—WESTAR in Taipei—set a striking background of style meets ambition.
JAO YU-SHU and TSAO WEN-CHI emerged victorious, winning over judges with their charisma, poise, and runway prowess. Come October, they’ll go head-to-head with elite models from across Asia in Seoul for the final crowning ceremony.
Asia Model Festival Turns 20—Here’s What’s New
The 2025 edition marks the festival’s 20th anniversary, and it’s going all out. From October 25 to 31, the festival will take over the High1 Resort Convention Center in Gangwon Province, South Korea. What started two decades ago as a straightforward model search has now expanded into a full-blown cultural carnival.
New additions and expanded programs include:
- Asia Kids & Senior Model Show: Celebrating beauty at every age
- Influencer Live Commerce Zone: Where fashion meets social media shopping
- Asia Model Awards: Honoring standout faces, both new and veteran
The festival isn’t just about modeling—it’s become a soft-power hub for Korean culture and content diplomacy. By bringing top talents across regions together in Seoul, it plays a critical role in cultural globalization tied to Hallyu, or the Korean Wave.
Not Just a Catwalk—A Cultural Exchange Platform
Participants don’t just show off their best walks—they also immerse themselves in Korea’s fashion and entertainment industries. Many finalists from past festivals have gone on to sign with top agencies, book commercials, or even debut in music videos and films.
This isn’t just talent-scouting; it’s next-gen diplomacy through style.
Upcoming: All Eyes on October in Korea
As Taiwan cheers on its newly minted model ambassadors, the countdown begins to late October. The ultimate finals will unfold in Korea, where the best of the best will take the runway at ‘Face of Asia’.
With model hopefuls from a record 25 countries attending, the stage is set for a landmark year celebrating beauty, culture, and global connection. Keep your eyes on JAO YU-SHU and TSAO WEN-CHI—Taiwan may just find its next international fashion icon.
FAQs
What is the ‘Face of Asia’ competition?
‘Face of Asia’ is a major pan-Asian modeling competition where national finalists from over 20 countries compete to be named Asia’s top model. It’s part of the larger Asia Model Festival held in Korea.
Who are JAO YU-SHU and TSAO WEN-CHI?
They are Taiwan’s male and female model representatives for the 2025 ‘Face of Asia’ competition. Both were selected in August during national auditions held in Taipei.
When and where will the 2025 Asia Model Festival take place?
The festival will be held from October 25 to 31 at the High1 Resort Convention Center in Gangwon Province, South Korea.
